Privacy policy

This Privacy Policy describes how Homeflux ("we", "us", "our") collects, uses, and protects your personal information when you visit or make a purchase from our website.

1. Who We Are

Homeflux
Köpenicker Straße 179a, 10997 Berlin, Germany
Email: Contact@Homeflux.com
Phone: +49 (0)1478 87516

2. Information We Collect

When you visit our store, we collect information you provide directly, such as:

  • Name, email address, phone number
  • Billing and shipping address
  • Payment information (processed securely through our payment providers — we do not store full card details)
  • Order history and preferences

We also automatically collect certain information when you browse our site:

  • IP address, browser type, device information
  • Pages viewed, time spent on site, referring website
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use your information to:

  • Process and fulfill your orders
  • Communicate with you about your orders (confirmations, shipping updates)
  • Respond to customer service requests
  • Send marketing emails (only if you have opted in — you can unsubscribe anytime)
  • Improve our website, products, and customer experience
  • Prevent fraud and ensure site security
  • Comply with legal obligations

4. Legal Basis for Processing (UK/EU Customers)

We process your personal data based on:

  • Performance of a contract (processing your order)
  • Your consent (marketing communications, non-essential cookies)
  • Legitimate business interests (fraud prevention, site improvement)
  • Legal obligation (tax and accounting records)

5. Cookies

Our store uses cookies to operate properly and enhance your experience. Cookies help us:

  • Keep items in your cart
  • Remember your preferences
  • Understand how visitors use our site (analytics)
  • Show relevant ads (if applicable)

You can disable cookies through your browser settings, though some site features may not work properly as a result.

6. Sharing Your Information

We do not sell your personal information. We may share your data with trusted third parties who help us operate our business, such as:

  • Shopify (our e-commerce platform)
  • Payment processors (e.g., Shopify Payments, PayPal, Stripe)
  • Shipping and fulfillment carriers
  • Email marketing providers (if you've subscribed)
  • Analytics providers (e.g., Google Analytics)

These third parties only access the information needed to perform their services and are required to protect your data.

7. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law (e.g., tax and accounting purposes typically require records to be kept for several years).

8. Your Rights (UK/EU Customers)

Under UK GDPR and EU GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to or restrict certain processing
  • Request a copy of your data (data portability)
  • Withdraw consent at any time (for marketing, etc.)

To exercise any of these rights, contact us at Contact@Homeflux.com.

You also have the right to lodge a complaint with a supervisory authority — in the UK, this is the Information Commissioner's Office (ICO); in the EU, your local Data Protection Authority.

9. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. However, no online transmission is 100% secure.

10. International Data Transfers

As our store operates through Shopify and other service providers, your data may be processed in countries outside the UK/EU (such as the United States or Canada). Where this happens, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses.

11. Children's Privacy

Our store is not intended for individuals under the age of 16. We do not knowingly collect personal data from children.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date.

13. Contact Us

If you have questions about this Privacy Policy or how we handle your data, contact us:

Homeflux
Köpenicker Straße 179a, 10997 Berlin, Germany
Email: Contact@Homeflux.com
Phone: +49 (0)1478 87516